Leads Hamasta Media with a vision for truthful and impactful journalism. Sets the company's strategic direction, oversees the newsroom and media services divisions, and champions editorial independence, credibility and community-centred reporting across Kenya.

Innovates our digital platforms with cutting-edge technology and AI integrations. Leads the engineering behind the Hamasta Media website, publishing tools and digital products, keeping them fast, secure and accessible to readers on every device.

Ensures operational excellence and streamlined workflows for maximum efficiency. Coordinates day-to-day operations across editorial, production and business teams so that stories, projects and client work are delivered on time and to standard.

Oversees financial strategy, planning and fiscal responsibility. Manages budgeting, financial reporting and controls, keeping Hamasta Media financially healthy and accountable as it expands its newsroom and media services.

Spearheads revenue generation and forms high-value strategic partnerships. Leads advertising sales, sponsorships and client relationships for our media services, building sustainable income streams that support independent journalism.

Amplifies our brand voice and connects with our audience through creativity. Leads marketing campaigns, social media and audience growth, strengthening the Hamasta Media brand and building lasting relationships with readers and partners.

Provides strategic oversight of financial operations and investments. Advises the executive board on capital allocation, investment opportunities and financial risk, supporting long-term stability and responsible growth.

Drives creative direction and maintains editorial excellence. Advises on content acquisition, production and editorial guidelines, helping ensure Hamasta Media's content remains accurate, ethical and relevant to the communities we serve.